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AMPLE Design Thinking Workshop with IBM

Date: 19th September (Wednesday)
Time: 10:00am-5:00pm
Venue: IBM Cyberjaya

Design thinking (DT) is a well-known method for practical and creative resolution of problems by using the same strategies designers use during a design process. Unlike analytical thinking, DT consists of building up ideas with few or no limit on breadth during a brainstorm. It is a process that utilizes empathetic, creative, innovative and analytical skills as to understand a problem and provide a solution.

Despite typically being widely used in a professional design practice, design thinking has also been developed as an approach to resolve issues in business and social contexts.

IBM Design Thinking combines traditional techniques with new core practices— hills, playbacks, and sponsor users – to come up with a powerful approach to innovation and brand differentiation, focused on creating experiences that delight customers. IBM Design Thinking applies knowledge from real development with real users at IBM’s Cloud Garage locations worldwide and have devised a method to generate ideas faster; design, evaluate, and test them faster; and develop code faster.

Most importantly, you can deliver value to your customers faster and more efficiently.


This event is exclusively for our members only.
Non-members are very much welcome to sign up as member to attend the workshop as well as future events.
http://ample.org.my

25 seats available on first come first serve basis.

Kindly RSVP by filling in the form in the link below:

https://docs.google.com/forms/d/e/1FAIpQLSfqYrcf81_CQg-OfqJIlsY-nCEngaq-7-WaZ3ta6xZmvX6sDg/viewform?c=0&w=1&usp=mail_form_link

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